• LG Display announced some new innovations at CES 2022.
  • The biggest news relates to transparent displays and how they could work in real-world scenarios.
  • LG also has more traditional announcements, such as consumer TVs.

We’ve already seen a little from LG Display pre-CES 2022. However, the company has now unveiled a bunch more concept products that make use of its cutting-edge OLED display technology.

In addition to its recent Media Chair and Virtual Ride concepts based on flexible OLED, LG Display’s latest concepts use transparent OLED to create new use cases. For example, the company envisions the technology used in shopping installations and store windows. Combined with graphics showcasing advertisements, discounts, festive decoration, and more, the idea fuses display technology and futuristic augmented reality ideas. In fact, you’ll already find similar transparent OLED deployed in South Korean malls and subways in China and Japan.